User Generated Analysis 1

This user generated video shows a guy introducing his act, it then follows with him singing Sandy from grease. The target audience for a video like this is the younger generation, from teens upwards. The digital platform this video appears on is the internet, via the video-sharing website, youtube. The purpose of most user generated videos is entertainment. This video is certainly an entertaining clip to watch. With the sound quality good and the singing bad, it falls in an alright pitched catergory. The sound quality is average, however the filming quality is bad, with only 1 shot shown throughout the entire video it lacks variety and interest. The comedy part of this video luckily makes up for all of the other absences.